Strategies for Rwandan businesses to avoid SMM failure
Rwanda is known for having the cheapest cost of data in Africa, this makes it easier for the population to access data, and news, and stay in touch through different social media platforms. There are many social media apps, some popular in the country are Facebook, Twitter, YouTube, whatsapp, Instagram, and Snapchat, and each has […]
Social Media Marketing in Rwanda is Now Booming
Social media marketing in Rwanda still has a little big step to take. It is not to mean that there’s no progress. But many companies do not understand how they would benefit from online promotions. Others do not even know what Social media marketing is at all. In fact, social media marketing is the use […]
Online Advertising Benefits For Rwandan Businesses
Online Advertising has become as one of the most powerful marketing tools in the modern world. Digital marketing seems to be a double-edged sword that small businesses are using it to compete with larger companies. Unfortunately, a great number of businesses in Rwanda still ignore this internet advertising concept. Many of them still use traditional […]
Facebook Pixel: Will Improve Marketing in Rwanda.
Since the invention of the online ads, Facebook marketing has continuously become a top priority marketing channel for most businesses globally while businesses in Rwanda have not yet embraced it. According to Statista (2018), Facebook has 2.32 Billion monthly users and that is a very big market that most businesses are tapping in to build […]
Marketing: Top 5 Channels that your business need
Before I introduce the top 5 marketing channels that your business need, you will need to know this: Many of us have watched a movie called the Social Network, portraying Mark Zuckerberg as a shy guy staying in his dorm room building social media platforms to connects students, right? If I would have been […]
